Article

Transmitting video about more than just bandwidth

Enterprise video traffic is rapidly increasing as companies use internal social media to improve communication, training and other business processes. This creates a viral environment within the company, allowing key videos to trend upward and help employees work more effectively.

As businesses use such robust systems to improve operations and engage employees, they often find that the video content saps their bandwidth. This leads to dropped data packets, causing streaming content to stop working. For most network tasks, a dropped data packet just means that the information gets to users a little more slowly. But when dealing with video, such performance issues can be a serious nuisance.

The problem is that most businesses cannot afford to simply add more bandwidth to deal with video. Furthermore, business video streaming functions will usually use that bandwidth anyway, creating the same problems companies had before the upgrade.

Instead of focusing on the internal infrastructure when handling video, organizations should use an enterprise content delivery network. In such a setup, video can be compressed during transmission, minimizing the amount of bandwidth it needs to reach end users without disruption.